Fujifilm X30 vs Sony HX350

The Fujifilm X30 and the Sony Cyber-shot DSC-HX350 are two digital cameras that were revealed to the public, respectively, in August 2014 and December 2016. Both the X30 and the HX350 are fixed lens compact cameras that are based on a 2/3 (X30) and a 1/2.3-inch (HX350) sensor. The Fujifilm has a resolution of 12 megapixels, whereas the Sony provides 19.9 MP.

Below is an overview of the main specs of the two cameras as a starting point for the comparison.

Headline Specifications

Fujifilm X30		Sony HX350
Fixed lens compact camera		Fixed lens compact camera
28-112mm f/2.0-2.8		24-1200mm f/2.8-6.3
12 MP – Two Thirds sensor		19.9 MP – 1/2.3" sensor
1080/60p Video		1080/60p Video
ISO 100-12,800		ISO 80-3,200 (80 - 12,800)
Electronic viewfinder (2360k dots)		Electronic viewfinder (202k dots)
3.0" LCD – 920k dots		3.0" LCD – 922k dots
Tilting screen (no touchscreen)		Tilting screen (no touchscreen)
12 shutter flaps per second		10 shutter flaps per second
470 shots per battery charge		300 shots per battery charge
119 x 72 x 60 mm, 423 g		130 x 93 x 103 mm, 652 g

Check X30 offers at
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Check HX350 offers at
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Going beyond this snapshot of core features and characteristics, what are the differences between the Fujifilm X30 and the Sony Cyber-shot DSC-HX350? Which one should you buy? Read on to find out how these two cameras compare with respect to their body size, their imaging sensors, their shooting features, their input-output connections, and their reception by expert reviewers.

Body comparison

The side-by-side display below illustrates the physical size and weight of the Fujifilm X30 and the Sony HX350. The two cameras are presented according to their relative size. Three successive views from the front, the top, and the rear are shown. All size dimensions are rounded to the nearest millimeter.

The X30 can be obtained in two different colors (black, silver), while the HX350 is only available in black.

If the front view area (width x height) of the cameras is taken as an aggregate measure of their size, the Sony HX350 is notably larger (41 percent) than the Fujifilm X30. Moreover, the HX350 is substantially heavier (54 percent) than the X30. In this context, it is worth noting that neither the X30 nor the HX350 are weather-sealed.

Concerning battery life, the X30 gets 470 shots out of its Fujifilm NP-95 battery, while the HX350 can take 300 images on a single charge of its Sony NP-BX1 power pack. The power pack in the X30 can be charged via the USB port, so that it is not always necessary to take the battery charger along when travelling.

The following table provides a synthesis of the main physical specifications of the two cameras and other similar ones. If you would like to visualize and compare a different camera combination, you can navigate to the CAM-parator app and make your selection from a broad list of cameras there.

Body Specifications

		Camera Model	Camera Width	Camera Height	Camera Depth	Camera Weight	Battery Life	Weather Sealing	Camera Launch	Launch Price	Street Price
1.		Fujifilm X30	119 mm	72 mm	60 mm	423 g	470	n	Aug 2014	US$ 599	ebay.com
2.		Sony HX350	130 mm	93 mm	103 mm	652 g	300	n	Dec 2016	US$ 449	ebay.com
3.		Canon G16	109 mm	76 mm	40 mm	356 g	360	n	Aug 2013	US$ 549	ebay.com
4.		Fujifilm X10	117 mm	70 mm	57 mm	350 g	270	n	Sep 2011	US$ 599	ebay.com
5.		Fujifilm X20	117 mm	70 mm	57 mm	353 g	270	n	Jan 2013	US$ 599	ebay.com
6.		Fujifilm X100S	127 mm	74 mm	54 mm	445 g	330	n	Jan 2013	US$ 1 299	ebay.com
7.		Fujifilm X100T	127 mm	74 mm	52 mm	440 g	330	n	Sep 2014	US$ 1 299	ebay.com
8.		Fujifilm XQ1	100 mm	59 mm	33 mm	206 g	240	n	Oct 2013	US$ 499	ebay.com
9.		Fujifilm XQ2	100 mm	59 mm	33 mm	206 g	240	n	Jan 2015	US$ 399	ebay.com
10.		Kodak AZ901	139 mm	104 mm	119 mm	777 g	400	n	Jan 2016	US$ 499	amazon.com
11.		Nikon B700	125 mm	85 mm	107 mm	565 g	350	n	Feb 2016	US$ 499	ebay.com
12.		Nikon P7800	119 mm	78 mm	50 mm	399 g	350	n	Sep 2013	US$ 549	ebay.com
13.		Olympus Stylus 1	116 mm	87 mm	57 mm	402 g	410	n	Oct 2013	US$ 699	ebay.com
14.		Olympus Stylus 1s	116 mm	87 mm	57 mm	402 g	450	n	Apr 2015	US$ 699	ebay.com
15.		Panasonic FZ80	130 mm	94 mm	119 mm	616 g	330	n	Jan 2017	US$ 399	ebay.com
16.		Sony HX90V	102 mm	58 mm	36 mm	245 g	360	n	Apr 2015	US$ 429	ebay.com
17.		Sony HX400V	130 mm	93 mm	103 mm	660 g	300	n	Feb 2014	US$ 499	ebay.com
Note: Measurements and pricing do not include easily detachable parts, such as add-on or interchangeable lenses or optional viewfinders.
Convert to Imperial

Any camera decision will naturally be influenced heavily by the price. The listed launch prices provide an indication of the market segment that the manufacturer of the cameras have been targeting. The HX350 was launched at a somewhat lower price (by 25 percent) than the X30, which makes it more attractive for photographers on a tight budget. Usually, retail prices stay at first close to the launch price, but after several months, discounts become available. Later in the product cycle and, in particular, when the replacement model is about to appear, further discounting and stock clearance sales often push the camera price considerably down.

Sensor comparison

The imaging sensor is at the core of digital cameras and its size is one of the main determining factors of image quality. All other things equal, a large sensor will have larger individual pixel-units that offer better low-light sensitivity, wider dynamic range, and richer color-depth than smaller pixels in a sensor of the same technological generation. Furthermore, a large sensor camera will give the photographer more possibilities to use shallow depth-of-field in order to isolate a subject from the background. On the downside, larger sensors tend to be associated with larger, more expensive camera bodies and lenses.

Of the two cameras under consideration, the Fujifilm X30 features a 2/3 sensor and the Sony HX350 a 1/2.3-inch sensor. The sensor area in the HX350 is 52 percent smaller. As a result of these sensor size differences, the cameras have a format factor of, respectively, 3.9 and 5.6. Both cameras feature a native aspect ratio (sensor width to sensor height) of 4:3.

Despite having a smaller sensor, the HX350 offers a higher resolution of 19.9 megapixels, compared with 12 MP of the X30. This megapixels advantage comes at the cost of a higher pixel density and a smaller size of the individual pixel (with a pixel pitch of 1.19μm versus 2.20μm for the X30). However, it should be noted that the HX350 is much more recent (by 2 years and 3 months) than the X30, and its sensor will have benefitted from technological advances during this time that make it possible to gather light more efficiently. Coming back to sensor resolution, it should be mentioned that neither of the two cameras has an anti-alias filter installed, so they are able to capture all the detail the sensor resolves.

The resolution advantage of the Sony HX350 implies greater flexibility for cropping images or the possibility to print larger pictures. The maximum print size of the HX350 for good quality output (200 dots per inch) amounts to 25.8 x 19.3 inches or 65.4 x 49.1 cm, for very good quality (250 dpi) 20.6 x 15.5 inches or 52.3 x 39.3 cm, and for excellent quality (300 dpi) 17.2 x 12.9 inches or 43.6 x 32.7 cm. The corresponding values for the Fujifilm X30 are 20 x 15 inches or 50.8 x 38.1 cm for good quality, 16 x 12 inches or 40.6 x 30.5 cm for very good quality, and 13.3 x 10 inches or 33.9 x 25.4 cm for excellent quality prints.

The X30 has on-sensor phase detect pixels, which results in fast and reliable autofocus acquisition even during live view operation.

The Fujifilm X30 has a native sensitivity range from ISO 100 to ISO 12800. The corresponding ISO settings for the Sony Cyber-shot DSC-HX350 are ISO 80 to ISO 3200, with the possibility to increase the ISO range to 80-12800.

In terms of underlying technology, the X30 is build around a CMOS sensor, while the HX350 uses a BSI-CMOS imager. The X30 uses Fujifilm's X-Trans layout of photosites, while the HX350 employs the more common Bayer array.

For many cameras, data on sensor performance has been reported by DXO Mark. This service assesses and scores the color depth ("DXO Portrait"), dynamic range ("DXO Landscape"), and low-light sensitivity ("DXO Sports") of camera sensors, and also publishes an overall camera score. The table below summarizes the physical sensor characteristics and sensor quality findings and compares them across a set of similar cameras.

Sensor Characteristics

		Camera Model	Sensor Class	Resolution (MP)	Horiz. Pixels	Vert. Pixels	Video Format	DXO Portrait	DXO Landscape	DXO Sports	DXO Overall
1.		Fujifilm X30	2/3	12.0	4000	3000	1080/60p	20.4	11.2	-312	49
2.		Sony HX350	1/2.3	19.9	5152	3864	1080/60p	20.5	11.9	896	49
3.		Canon G16	1/1.7	12.0	4000	3000	1080/60p	21.0	11.7	230	54
4.		Fujifilm X10	2/3	12.0	4000	3000	1080/30p	20.5	11.3	245	50
5.		Fujifilm X20	2/3	12.0	4000	3000	1080/60p	20.1	10.9	-462	46
6.		Fujifilm X100S	APS-C	16.0	4896	3264	1080/60p	23.3	12.5	1329	75
7.		Fujifilm X100T	APS-C	16.0	4896	3264	1080/60p	23.6	12.8	1483	78
8.		Fujifilm XQ1	2/3	12.0	4000	3000	1080/60p	20.3	11.0	-390	47
9.		Fujifilm XQ2	2/3	12.0	4000	3000	1080/60p	20.5	11.2	-275	49
10.		Kodak AZ901	1/2.3	20.2	5184	3888	1080/30p	20.3	11.7	806	48
11.		Nikon B700	1/2.3	20.2	5184	3888	4K/30p	20.4	11.8	818	48
12.		Nikon P7800	1/1.7	12.0	4000	3000	1080/30p	21.2	11.7	200	54
13.		Olympus Stylus 1	1/1.7	11.8	3968	2976	1080/30p	20.7	11.6	179	51
14.		Olympus Stylus 1s	1/1.7	11.8	3968	2976	1080/30p	20.2	11.3	-111	47
15.		Panasonic FZ80	1/2.3	18.0	4896	3672	4K/30p	20.5	11.9	900	49
16.		Sony HX90V	1/2.3	18.0	4896	3672	1080/60p	20.2	11.6	738	47
17.		Sony HX400V	1/2.3	20.2	5184	3888	1080/60p	20.1	11.4	629	45
Note: DXO values in italics represent estimates based on sensor size and age.

Many modern cameras are not only capable of taking still images, but also of capturing video footage. Both cameras under consideration have a sensor with sufficiently fast read-out times for moving pictures, and both provide the same movie specifications (1080/60p).

Feature comparison

Apart from body and sensor, cameras can and do differ across a variety of features. The two cameras under consideration are similar with respect to both having an electronic viewfinder. However, the one in the X30 offers a substantially higher resolution than the one in the HX350 (2360k vs 202k dots). The adjacent table lists some of the other core features of the Fujifilm X30 and Sony HX350 along with similar information for a selection of comparators.

Core Features

		Camera Model	Viewfinder (Type or 000 dots)	Control Panel (yes/no)	LCD Specifications (inch/000 dots)	LCD Attach- ment	Touch Screen (yes/no)	Max Shutter Speed *	Max Shutter Flaps *	Built-in Flash (yes/no)	Built-in Image Stab
1.		Fujifilm X30	2360	n	3.0 / 920	tilting	n	1/4000s	12.0/s	Y	Y
2.		Sony HX350	202	n	3.0 / 922	tilting	n	1/4000s	10.0/s	Y	Y
3.		Canon G16	optical	n	3.0 / 922	fixed	n	1/4000s	2.2/s	Y	Y
4.		Fujifilm X10	optical	n	2.8 / 460	fixed	n	1/4000s	10.0/s	Y	Y
5.		Fujifilm X20	optical	n	2.8 / 460	fixed	n	1/4000s	12.0/s	Y	Y
6.		Fujifilm X100S	2360	n	2.8 / 460	fixed	n	1/4000s	6.0/s	Y	n
7.		Fujifilm X100T	2360	n	3.0 / 1040	fixed	n	1/4000s	6.0/s	Y	n
8.		Fujifilm XQ1	none	n	3.0 / 920	fixed	n	1/4000s	12.0/s	Y	Y
9.		Fujifilm XQ2	none	n	3.0 / 920	fixed	n	1/4000s	12.0/s	Y	Y
10.		Kodak AZ901	202	n	3.0 / 920	swivel	n	1/2000s	5.0/s	Y	Y
11.		Nikon B700	921	n	3.0 / 921	swivel	n	1/4000s	5.0/s	Y	Y
12.		Nikon P7800	921	n	3.0 / 921	swivel	n	1/4000s	8.0/s	Y	Y
13.		Olympus Stylus 1	1440	n	3.0 / 1040	tilting	Y	1/2000s	7.0/s	Y	Y
14.		Olympus Stylus 1s	1440	n	3.0 / 1040	tilting	Y	1/2000s	7.0/s	Y	Y
15.		Panasonic FZ80	1166	n	3.0 / 1040	fixed	Y	1/2000s	10.0/s	Y	Y
16.		Sony HX90V	638	n	3.0 / 921	tilting	n	1/2000s	10.0/s	Y	Y
17.		Sony HX400V	210	n	3.0 / 921	tilting	n	1/4000s	10.0/s	Y	Y
Note: *) Information refers to the mechanical shutter, unless the camera only has an electronic one.

Both the X30 and the HX350 have zoom lenses built in. The X30 has a 28-112mm f/2.0-2.8 optic and the HX350 offers a 24-1200mm f/2.8-6.3 (focal lengths in full frame equivalent terms). Hence, the Sony provides a wider angle of view at the short end, as well as more tele-photo reach at the long end than the Fujifilm. The X30 offers the faster maximum aperture.

The X30 writes its imaging data to SDXC cards, while the HX350 uses SDXC or Memory Stick PRO Duo cards. The X30 supports UHS-I cards (Ultra High Speed data transfer of up to 104 MB/s), while the HX350 cannot take advantage of Ultra High Speed SD cards.

Connectivity comparison

For some imaging applications, the extent to which a camera can communicate with its environment can be an important aspect in the camera decision process. The table below provides an overview of the connectivity of the Fujifilm X30 and Sony Cyber-shot DSC-HX350 and, in particular, the interfaces the cameras (and selected comparators) provide for accessory control and data transfer.

Input-Output Connections

		Camera Model	Hotshoe Port	Internal Mic / Speaker	Microphone Port	Headphone Port	HDMI Port	USB Port	WiFi Support	NFC Support	Bluetooth Support
1.		Fujifilm X30	Y	stereo / mono	-	-	micro	2.0	Y	-	-
2.		Sony HX350	-	stereo / mono	-	-	micro	2.0	-	-	-
3.		Canon G16	Y	stereo / mono	-	-	mini	2.0	Y	-	-
4.		Fujifilm X10	Y	stereo / mono	-	-	mini	2.0	-	-	-
5.		Fujifilm X20	Y	stereo / mono	-	-	micro	2.0	-	-	-
6.		Fujifilm X100S	Y	stereo / mono	-	-	micro	2.0	-	-	-
7.		Fujifilm X100T	Y	stereo / mono	Y	-	micro	2.0	Y	-	-
8.		Fujifilm XQ1	-	stereo / mono	-	-	micro	2.0	Y	-	-
9.		Fujifilm XQ2	-	stereo / mono	-	-	micro	2.0	Y	-	-
10.		Kodak AZ901	-	stereo / mono	-	-	micro	2.0	Y	-	-
11.		Nikon B700	-	stereo / mono	-	-	micro	2.0	Y	Y	Y
12.		Nikon P7800	Y	stereo / mono	Y	-	mini	2.0	-	-	-
13.		Olympus Stylus 1	Y	stereo / mono	-	-	micro	2.0	Y	-	-
14.		Olympus Stylus 1s	Y	stereo / mono	-	-	micro	2.0	Y	-	-
15.		Panasonic FZ80	Y	stereo / mono	-	-	micro	2.0	Y	-	-
16.		Sony HX90V	-	stereo / mono	-	-	micro	2.0	Y	Y	-
17.		Sony HX400V	Y	stereo / mono	-	-	micro	2.0	Y	Y	-

It is notable that the X30 has a hotshoe, while the HX350 does not. This socket makes it possible to easily attach optional accessories, such as an external flash gun.

Both the X30 and the HX350 have been discontinued, but can regularly be found used on ebay. Neither of the two has a direct successor, so they represent the end of the respective camera lines from Fujifilm and Sony. Further information on the features and operation of the X30 and HX350 can be found, respectively, in the Fujifilm X30 Manual (free pdf) or the online Sony HX350 Manual.

Review summary

So what is the bottom line? Is the Fujifilm X30 better than the Sony HX350 or vice versa? A synthesis of the relative strong points of each of the models is listed below.

Arguments in favor of the Fujifilm X30:

• Better image quality: Features bigger pixels on a larger sensor for higher quality imaging.
• Richer colors: The pixel size advantage translates into images with better, more accurate colors.
• More dynamic range: Larger pixels capture a wider spectrum of light and dark details.
• Better low-light sensitivity: Larger pixels means good image quality even under poor lighting.
• Better live-view autofocus: Features on-sensor phase-detection for more confident autofocus.
• More detailed viewfinder: Has higher resolution electronic viewfinder (2360k vs 202k dots).
• Faster burst: Shoots at higher frequency (12 vs 10 flaps/sec) to capture the decisive moment.
• Better light gathering: Has a lens with a wider maximum aperture (f/2.0 vs f/2.8).
• More compact: Is smaller (119x72mm vs 130x93mm) and thus needs less room in the bag.
• Less heavy: Is lighter (by 229g or 35 percent) and hence easier to carry around.
• Longer lasting: Can take more shots (470 versus 300) on a single battery charge.
• Easier travel charging: Can be conveniently charged via its USB port.
• Better lighting: Features a hotshoe and can thus hold and trigger an external flash gun.
• Easier file upload: Has wifi built in for automatic backup or image transfer to the web.
• Faster buffer clearing: Has an SD card interface that supports the UHS-I standard.
• More heavily discounted: Has been available for much longer (launched in August 2014).

Advantages of the Sony Cyber-shot DSC-HX350:

• More detail: Has more megapixels (19.9 vs 12MP), which boosts linear resolution by 29%.
• Wider view: Has a wider-angle lens that facilitates landscape or interior shots.
• More tele-reach: Has a longer tele-lens for perspective compression and subject magnification.
• More affordable: Was released into a lower priced segment (25 percent cheaper at launch).
• More modern: Reflects 2 years and 3 months of technical progress since the X30 launch.

If the count of relative strengths (bullet points above) is taken as a measure, the X30 is the clear winner of the match-up (16 : 5 points). However, the relevance of individual strengths will vary across photographers, so that you might want to apply your own weighing scheme to the summary points when reflecting and deciding on a new camera. A professional wildlife photographer will view the differences between cameras in a way that diverges from the perspective of a family photog, and a person interested in architecture has distinct needs from a sports shooter. Hence, the decision which camera is best and worth buying is often a very personal one.

How about other alternatives? Do the specifications of the Fujifilm X30 and the Sony HX350 place the cameras among the top in their class? Find out in the latest Best Travel-Zoom Camera and Best Superzoom Camera listings whether the two cameras rank among the cream of the crop.

In any case, while the comparison of the spec-sheets of cameras can offer a general idea of their imaging potential, it remains incomplete and does no justice, for example, to the way the X30 or the HX350 perform in practice. At times, user reviews, such as those published at amazon, address these issues in a useful manner, but such feedback is on many occasions incomplete, inconsistent, and unreliable.

Expert reviews

This is why hands-on reviews by experts are important. The adjacent summary-table relays the overall verdicts of several of the most popular camera review sites (amateurphotographer [AP], cameralabs [CL], digitalcameraworld [DCW], dpreview [DPR], ephotozine [EPZ], photographyblog [PB]). As can be seen, the professional reviewers agree in many cases on the quality of different cameras, but sometimes their assessments diverge, reinforcing the earlier point that a camera decision is often a very personal choice.

Expert Camera Reviews

		Camera   Model	AP   score	CL   score	DCW   score	DPR   score	EPZ   score	PB   score	Camera Launch	Launch Price	Street Price
1.		Fujifilm X30	4/5	..	..	76/100	4.5/5	4.5/5	Aug 2014	US$ 599	ebay.com
2.		Sony HX350	..	..	..	..	..	4/5	Dec 2016	US$ 449	ebay.com
3.		Canon G16	4/5	+	..	..	4.5/5	4.5/5	Aug 2013	US$ 549	ebay.com
4.		Fujifilm X10	..	..	..	76/100	4/5	4.5/5	Sep 2011	US$ 599	ebay.com
5.		Fujifilm X20	4/5	+ +	..	77/100	4.5/5	5/5	Jan 2013	US$ 599	ebay.com
6.		Fujifilm X100S	5/5	+ +	..	81/100	4.5/5	5/5	Jan 2013	US$ 1 299	ebay.com
7.		Fujifilm X100T	5/5	+	..	81/100	4.5/5	5/5	Sep 2014	US$ 1 299	ebay.com
8.		Fujifilm XQ1	..	..	..	..	4.5/5	4.5/5	Oct 2013	US$ 499	ebay.com
9.		Fujifilm XQ2	..	..	..	..	4/5	4/5	Jan 2015	US$ 399	ebay.com
10.		Kodak AZ901	..	..	..	..	3.5/5	3/5	Jan 2016	US$ 499	amazon.com
11.		Nikon B700	..	+	..	..	4/5	4/5	Feb 2016	US$ 499	ebay.com
12.		Nikon P7800	3/5	..	..	..	4/5	4.5/5	Sep 2013	US$ 549	ebay.com
13.		Olympus Stylus 1	..	+ +	..	..	4.5/5	4.5/5	Oct 2013	US$ 699	ebay.com
14.		Olympus Stylus 1s	..	..	..	..	..	..	Apr 2015	US$ 699	ebay.com
15.		Panasonic FZ80	..	+ +	..	..	4.5/5	4.5/5	Jan 2017	US$ 399	ebay.com
16.		Sony HX90V	4/5	+ +	..	..	4/5	4.5/5	Apr 2015	US$ 429	ebay.com
17.		Sony HX400V	4/5	+ +	..	..	4/5	4/5	Feb 2014	US$ 499	ebay.com
Note: (+ +) highly recommended; (+) recommended; (o) reviewed; (..) not available.

Care should be taken when interpreting the review scores above, though. The assessments were made in relation to similar cameras of the same technological generation. Hence, a score should always be seen in the context of the camera's market launch date and its price, and comparisons of ratings among very different cameras or across long time periods have little meaning. It should also be noted that some of the review sites have over time altered the way they render their verdicts.

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Other camera comparisons

Did this review help to inform your camera decision process? In case you are interested in seeing how other cameras pair up, just make your choice using the following search menu. Alternatively, you can follow any of the listed hyperlinks for comparisons that others found interesting.

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